Instagram Repost Launch

Instagram has officially launched Reposts, letting you share public reels and posts and discover the content others are enjoying.

Reposts appear in your followers’ feeds as well as in a separate tab on your profile, making them easy to revisit anytime.

If your content is reposted by someone else, it will be recommended to that person’s followers, even if those people don’t follow you.

To repost a reel or post, simply tap the repost icon that will now appear alongside likes, comments, and shares.

You can also add a note to your repost by typing into the thought bubble that appears on screen and pressing save.