Spotify for Artists New Analytics Updates

Spotify for Artists has added new analytics updates to make it easier to track your monthly active listeners over time.

Knowing who is actively choosing your music shows you where real fandom is forming and how you can deepen it.

Your audience segments are now available in the Spotify for Artists mobile app, so you can track audience growth from anywhere.

Monthly active listeners are also now available on the Location page, meaning you can see where your active fans are based.

On the Audience Overview page on desktop, you can now track your audience segments going back 12 months, so you can see how they have built over time