Alexa+ on Amazon Music

Amazon has begun rolling out its new Alexa+ voice assistant within the Amazon Music mobile app.

The update introduces a more conversational interface, allowing users to find music, create playlists, and discover more about what they’re listening to.

According to Amazon, customers are exploring music three times more with Alexa+ compared to the original Alexa.

Users searching for music recommendations through Alexa+ have also been listening to nearly 70% more music.

For now, Alexa+ is available only to those in the Early Access program, with a wider rollout expected soon.