TikTok Music Impact Report

In partnership with Luminate, a trusted source of entertainment data and research, TikTok has published its 2024 Music Impact Report.

The Music Impact Report analyses data from 2024 and considers the impact that TikTok and its users have on the music industry and artists.

This impact is in terms of music discovery, consumption, chart success, and contribution to industry revenues.

Overall, the report concludes that TikTok is a key driver of music discovery, monetisation and chart success – no surprises there.

It also includes analyses of artist success stories, studying examples of superstar artists, breakthrough artists and catalogue artists.