YouTube New Artist Best Practices

YouTube has updated its best practices for artists, outlining how to make the most of music trends.

The guide highlights ways to set your channel up for success before a song even starts trending by improving discoverability and engagement.

It also walks you through what to do once a track takes off, how to maximise the momentum, and convert new listeners into long-term fans.

The best practices include a trending track checklist to help ensure you’ve done everything possible to unlock the full potential of a trend.

It even breaks down how to identify a trend and the different types of trends you can use to your advantage.